The Blogging Brew Archives - The Blogging Brew

This was a long overdue project. Like, longgg overdue. After months of feeling like my goals for this blog didn’t match the effort I’d put into its branding, I knew I needed to take some time and narrow down the visual identity of The Blogging Brew. Of course, my college budget doesn’t allow much room for anything other than food and the occasional Target splurge, so this was another DIY project for me! I’ve never designed a brand before, but I have to say, I’m pretty proud of this outcome.

I went back and forth on a lot of decisions, but there were a few aspects I knew my brand needed to convey:

Hand-lettering is such a fun way to explore different mediums and styles, so that was a definite must-have. While brush-lettering was a close second, I wanted something a bit smoother to match the simple and clean style of my blog. My logo is the obvious example of this, but I’m slowly finding more ways to incorporate that lettering into my graphics, as you can see in the sidebar!
I can attribute this next aspect to Jamie at Spruce Rd.: icons! After watching the video from her first Lunch + Learn on creating icons in Illustrator, I fell in love with the process and knew this type of design would be the perfect addition to my blog.
After realizing that one main color wasn’t doing it for me, I knew expanding my color palette was another must. The colors above will be featured the most, but I’ll be posting later about my extended palette, which includes a few secondary colors as well as an oh-so-helpful neutral palette.

Now that the semester is over and summer has officially begun, I’m excited to have more time to devote to this blog, as well as some other projects that I’ll be debuting later this summer! And speaking of that, I have another surprise set to launch at the beginning of June, and I cannot wait to show you guys! That’s all I’m saying for now, but be ready.

I’ve been planning on making a post of my newly designed room, but that’s taking a heck of a lot longer than I thought, so instead I’ve gone 5 days postless. I had my little quote series going (kind of) so that should’ve taken up a day, but conveniently, my Photoshop trial expired 2 days after that first post, and I’m not ready to spend all that money for a year’s membership! Instead, I decided to start something that doesn’t require any money/special programs that are totally unaffordable on a college budget—a group Pinterest board for everyone who shares my love of blogging about blogging!

To be honest, this has been a plan of mine since I rebranded to The Blogging Brew. How could I blog about blogging, and not make a Pinterest board about it?? I’m a member of a lot of group Pinterest boards, but a lot of them have strayed from their initial purpose and are filled with random posts that pinners snuck in there. I wanted to create a board that can not only be a resource for bloggers, but a place to get new eyes on any blogging related post they make. The result? The Blogging Is Our Jam group Pinterest board!

I want this board to feel welcoming and fun, but still have some guidelines to keep things in control. Basically, if it’s about blogging (tutorials, design tips, growth inspiration, etc.), it can be pinned! That’s it. Plain and simple.

So of course you want to join in now, right? If this sounds like a board for you, just head over to the board and follow the steps in the description! I didn’t make any pin limit because I figured this is a strict enough niche that spamming it will be pretty hard, so pin away!